Create a Brand Identity, packaging and menu design for Nom, a Vietnamese Restaurant where tradition meets modern flavour. Eat in or Takeaway, the choice is yours - one thing remains a staple at Nom, it’s always authentic.

Based on this, I designed a Modern, with homages to traditional Vietmanese culture, word-mark and icon logo.

The work-mark features an accent circumflex which designed to resemble a traditional Vietmanese hat whilst also keeping perfect balance to the logo as it keeps the same flowing shape of the other letters.

The icon uses parts of the “O” and the little hat to create a face which is used as the mascot of the brand whilst keeping it cohesive to the work-mark.